Russian AvtoVAZ sales will be cut by quarter in 2014

The company is planning to sell only 410 thousand cars this year.

11.Jul.14 3:35 PM
By Natalya Klyachina
Photo promsnab-service.ru

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Russian AvtoVAZ sales will be cut by quarter in 2014

AvtoVAZ has already set itself clear targets in 2014. The company is planning to sell only 410 thousand of autos this year I n comparison with 535 thousand of autos in 2013. Car sales will be cut by 23.35%. The head of Board of Directors Bu Anderson said that it is necessary for the company to hold at least 17% of the market in Russian Federation. That is why it was obligatory for them to reduce sales.
Overall Russian market decline is continuing. This is the main reason why AvtoVAZ was forced to start operating on the basics of direct order. It makes it possible for the company to focus on specific market conditions. It should also be mentioned that AvtoVAZ Board of Directors decided to proceed with staff reduction.

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